Product Designer | Remote (contract) | August 2017–Present
Dropbox
- Planned a strategy for product investment possibilities
- Collaborated with CX and Advocacy Director and Head of Research
- Ideated and designed the internal data management tool
- Collaborated with other teams to gauge current in house tool options
- Researched options for 3rd party products for comparison
Various Websites
- Provided strategy consultation for new websites and web redesigns
- Worked with founders to plan product/service direction based on user understanding and business goals
- Built websites design using templates and implemented strategy
Change.org
- Created iterations and redesign of omni/multi communication channel feature
- Developed iterations for internationalization feature to improve UX globally
- Analyzed user research for various constituents to form profiles
Routespring
- Redesign of website for web and mobile responsive
- Improved the flows, created a new onboarding and dashboard, and developed a new design system
Callingpost
- Created responsive redesigns various sections of web app
- Improved flows and modernized visual design
Juntos Global
- Designed version one of product
- Worked with Product Manager and Lead Engineer
- Performed tests and created iterations
- Conducted interviews and user research
Documate
- Designed new features for web application
AcheiveCE
- Reviewed and UX/UI redesign of new website
- Consulted on various aspects of design
Indyfin
- Created new designs and UX/UI of landing page
Ylabs
- Designed new features including the onboarding experience for youth education game/website and the CMS for pharmacy training program
- Collaborated with Senior Designer and Engineers
Stride Health | San Francisco/Remote (contract)
- Reviewed existing user experience and redesigning UX for Marketplace health insurance application
- Collaborated with Engineers, Member Experience team, and Product Managers in sprints
- Conducted user tests, analyzing insights and implementing updates
Market Smart | Remote (contract)
- Designed and prototyped new application areas to improve UX of filters and automated cultivation email
- Analyzed qualitative data from testing and developed final deliverables for Engineering team
Billion Acts:
- Redesigned a responsive landing page and multi-user onboarding system to increase number of people posting acts of peace to the platform-product tested with improvement by 80%
Greenlight:
- Designed a multi-user onboarding system for a new enterprise hr/payroll product which seamlessly functions with external client products; prototypes led to client acquisition
Fawn:
- Redesigned a newsfeed and purchase flow to improve retention and purchases for iOS mobile app
Donor Experience Design in Individual Giving at California College of the Arts | San Francisco | Nov 2015–Jul 2017
- Designed layout and artwork for email solicitation campaigns with A/B testing, resulting in increased donor participation; reiterated on designs based on feedback and analytics
- Developed new UX flows for fundraising web pages in collaboration with marketing team and data analysis from Google Analytics
- Managed operations and implemented annual giving campaigns to surpass fundraising goals
- Initiated procedures for new systems and trained staff
Fundraiser Experience Design in Development Operations at Room to Read | San Francisco | Mar 2015–Oct 2015
- Redesigned UX of the fundraising tool in Salesforce that provides analytics to streamline fund allocations for infrastructure projects
- Developed strategies and implemented techniques for gathering user feedback like a/b testing, observation, interviews and surveys
- Trained international team of fundraisers on new systems and procedures
Freelance Designer at Rasika Apte Design and Fine Arts | San Francisco | Jul 2010–2015
- Created visual assets across print and digital platforms including, branding, logos, greeting/invitation cards
- Commissioned and sold paintings
Design Associate at Minted.com | San Francisco | Nov 2014–Feb 2015
- Proofed, designed, and customized visual assets for wedding invitation suite items and holiday cards
Design and Marketing Consultant | San Francisco | 2008–2013
- CDDC Dance school: designed marketing/fundraising materials as needed, developed marketing and fundraising strategy, and increased student enrollment and audience attendance
- Mosaic Mercantile: Redesign of product labels to increased in store sales for wholesale clients, including Michaels art store to comply with standards
- India West Newspaper: layout design for print & managed launch of new website to increase viewership
Education
The University of Texas at Austin (BS in Communication, Advertising & BA in Studio Art)
Software Skills: Figma, Sketch, Adobe XD, Miro, InVision, Jira, Confluence, Trello, Marvel, Adobe Creative Suite, Salesforce, Zeplin,,Basic HTML & CSS